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The Internet Yami-Ichi

Sofia Braga

"The Internet Yami-Ichi" © Sofia Braga, Installation, Performance, 2020

Online Culture, Post-Internet, Black Market
12th September 2020, 12.00 - 19.00

What is Internet Yami-Ichi? The Internet Yami-Ichi, from the Japanese “Internet Black Market”, but also “sickness” and “addiction”, is a flea market where people consumed by the Internet can share and buy Internet-related things in real life. In this weird market, you can browse through the booths and find the amazing and the useless—in an ironic and humorous atmosphere reminiscent of the early Internet era.
The Internet Yami-Ichi was created by the art collective IDPW, “a secret society on the Internet that goes back more than 100 years”, and took place for the first time in Tokyo, in 2012. Since then many editions have been organized in several cities including New York, Seoul, Moscow, Madrid, Berlin and more.  
Check out the Internet Yami-Ichi official website for more info:

Who can participate? Everyone with brilliant ideas in materializing Internet goods and services can take part in this market. Vendors from previous editions sold rejected iOS apps, personal data in USB drives, meme-cookies, glitched embroidery on clothes, spam mail, computer generated cocktails, and many other unexpected things.

Sofia Braga
(Parma, 1991) is an Italian artist and cyberstalker based in Linz. She develops her artistic research at the intersection between Digital, Post-Digital practices and cyberstalking, focusing on the materiality of the web and the social impact of web interfaces. She graduated in Visual Arts (BA, MA) at the Academy of Fine Arts of Bologna and is currently attending the Interface Cultures master program. In 2019 she curated the Internet Yami-Ichi at Ars Electronica Festival and its first Italian edition in Bologna. Her works have been exhibited at Ars Electronica Festival, The Wrong – The New Digital Art Biennale, Pinacoteca Albertina di Torino, Deutsche Bank (Milan), Xie Zilong Photography Museum (China), XII Video Vortex Conference (Malta), Speculum Artium (Slovenia), Link Cabinet (Italy) and more.

IDPW (I.D. Password, affectionately known as "I pass") is a loose collective of 10-some members operating under the slogan "a secret society on the internet that goes back more than 100 years", who descend on various internet scenes from time to time. They are known for having produced the "Internet Black Market", "Whatever Button", "Text Party" and other projects in monthly get-togethers. Among these, their "Whatever Button" won the "New Face" award at the 17th Japan Media Arts Festival in 2012.

Interface Cultures Exhibition - Ars Electronica Festival 2020

"The Internet Yami-Ichi" © Sofia Braga, Installation, Performance, 2020

Event, 2020
Interface Cultures